• nick
  • deanna
  • adrianne
  • david
  • evan
  • aly
  • joe
  • jess



Nick Friese is the founder and CEO of Digiday Media, a global media company dedicated to rethinking and reshaping the business of media and content. Under his leadership, Digiday Media was named one of Fast Company’s top ten most innovative media companies in the world, Inc Magazine’s fastest growing companies in 2013, 2014, and 2015, and named one of the fastest growing businesses in NYC.



Deanna Zammit is CUSTOM’s managing director. She’s a trained journalist with 10 years’ experience who righteously abhors the passive voice. Over the past four years at Digiday, she helped business brands feel more human (an act that will inevitably lead to the rise of the machines). Just don’t judge her by her Spotify playlist; she swears she’s teaching her kids all about old-school hip hop.



Adrianne Read is CUSTOM’S creative director. Born and raised in the California surf and skate culture, her background in photography, design and the arts, led her to work on accounts like Red Bull, Obey and Asics. After a move to the East Coast, she tackled clients like Google, Yahoo and Nike. When she’s not cruising around NYC taking pictures, she’s restoring her 73’ MGB roadster to mint condition. Well, near mint. OK, drivable



David Amrani is CUSTOM’s senior creative strategist. A writer by training, his background in sociology and media and his obsession with the confluence of art and technology lead him down some pretty weird paths and into plenty of unconventional solutions.



Evan DeSimone is a digital media writer for CUSTOM. Before joining the team, he wrote about online video and digital publishing technology and business for VideoInk, AListDaily and The Daily Dot. To see his more creative side, check out the pages of The Awl, The Hairpin and The Billfold.



Aly Lespier is the account manager for CUSTOM. Coming from a public relations and marketing background, her desire to create meaningful relationships with CUSTOM clients is crucial to the team. She’s our avant garde, narrowing the gap between client objectives and creative delivery.



Joe Geoghan is CUSTOM’s junior art director. He’s a photographer, designer, audio engineer and maker of coffee so strong it would peel the paint off your walls. When he’s not neck deep in the creative suite, Joe likes to roll around on the floor with his corgi, Baylee.



Jessica Klein is a digital media writer for CUSTOM. Her past life in network programming means that she knows online video like the back of her hand. She was a reporter at VideoInk before moving to animation-focused Frederator Networks. But she’s no one-trick pony: Check out her other writing on DrinkNYC, The Billfold, Playboy and Manhattan Digest.